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NewsCatcher
11 months ago
fulltimeua / remote (ua)

"

⭐️ We’re seeking someone experienced in setting up marketing strategies for B2B SaaS startups that sell to Enterprises.

We grew with founder-led sales from 0 to 2M ARR.

The inbound channel is the most important one for us.

In this role, you will be instrumental in creating high-quality tutorials, demos, and case studies and managing our digital communications to showcase our products and engage our technical audience effectively.

Opportunity:

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You’re the first marketing hire. You're free to experiment and execute as long as your efforts bring us new opportunities that convert into revenue with acceptable CAC to LTV.
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Work directly with CEO, Sales, and Growth
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Experience:

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at least 3 years of experience
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being able to execute 0 to 1 is crucial
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Hustler - ability to independently drive results using creative and scrappy (at first) approaches
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Data and hypothesis-driven
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Functions:

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**Content & SEO**: Initiate and lead our content journey, crafting unique, data-driven content, managing freelance tech writers, managing content plan
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**Social Media Management:** Oversee our LinkedIn and other social media accounts, crafting posts that reflect our innovative spirit and engaging with our community to foster relationships and build brand loyalty.
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**Technical SEO**: Enhance website performance and discoverability with the willingness to learn and apply new techniques.
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**Paid Ads** **& Newsletter Ads**
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**Empower the Sales Team with sales material**
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Your KPIs:

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Inbound leads
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Revenue generated by inbound leads and paid channels
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SEO for content pieces
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CAC to LTV
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Compensation and Perks:

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Competitive salary and equity
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24 days of vacation & 16 days of sick leave/holidays (all fully paid)
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Learning and development compensation
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Yearly company retreats/off-sites (2024 — Canary Islands, 2023 — French Alpes).
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Needed tools: Ahrefs or similar tools, Webflow for website, ClickUp for tasks. 

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