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Cumul.io about 2 years ago
americaseuropmarketing
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Do you have a track-record in SaaS companies from startup to market-leading scale-up through value-adding marketing? Do you get itchy fingers just thinking about it, wanting to do it all over again? Then we are looking for you! We are looking for a VP of Marketing to join Cumul.io.

 

Who we are

Cumul.io is a B2B SaaS start-up making waves in the data visualization & analytics space. Our SaaS platform helps customers create powerful and native looking customer facing dashboards in days instead of months (see for yourself!).

 

Still a nimble and dynamic startup, but we are growing fast. While we regularly go up against industry titans in competitive situations, our outright focus in embedded analytics sets us apart so we're winning at an accelerating rate.

 

We are currently serving hundreds of companies in 37 countries in the HR, Logistics, MarTech, EdTech, FinTech, Public sector, ... spaces. We know where our strengths lie and we've recently raised a round of funding to push us towards our ultimate goal of becoming the leading embedded analytics platform for all of SaaS.

 

If you're looking to join a market disruptor with an upwards trajectory and plenty of career development opportunities, then you should apply!

 

What this job will offer

  • A wide variety of responsibilities. You’ll own and optimize our overall marketing strategy and demand generation processes, while you work together with our marketing team.

  • The opportunity to lead and further grow our marketing team, currently consisting of 5 colleagues

  • The opportunity to join a young, ambitious, international team with the ability to work remotely (ideally EU-based or EST timezone) or from one of our offices in Belgium or New York.

  • A competitive salary with extra-legal advantages.

 

What the role entails

As our VP of Marketing, you will oversee the general strategy and execution of Cumul.io’s marketing efforts, from brand building to demand generation, inbound marketing, product marketing and developer marketing.

 

You will work closely with our experienced marketing team, and become one of the leading forces behind our fast-paced growth. You will lead and manage the marketing team with a structured, getting-things-done approach and effectively delegate tasks to deliver results. You take ownership of the marketing processes, budget, team KPIs and marketing toolstack.

 

What you’ll do

  • Own the overarching marketing strategy of Cumul.io, including the channels, tactics and messaging approach

  • Lead, manage & build out our marketing team, and take complete ownership over our marketing processes & KPIs

  • Manage & oversee the execution of our marketing strategy across all channels

  • Set up our demand generation engine for success, through creative out-of-the-box thinking

  • Plan, execute and deliver on strategic marketing plans, tailored to reach and persuade our ICP

 

 

 

Who we’re looking for

  • You are a team player and excellent communicator. You thrive in highly collaborative environments.

  • You have experience leading and managing (distributed) marketing teams

  • You have experience aligning sales and marketing operations through CRM & marketing automation tools and know how to prove marketing ROI through the use of Google Analytics and other marketing attribution tools.

  • You have a proven track record in B2B SaaS marketing & demand generation. You have hands-on, proven experience of growing a company from startup (3-5 MIO ARR) into successful scale-ups (15-20 MIO ARR).

  • You have a hands-on attitude and like to get things done. You know how to plan, structure and deliver upon large & complex projects, together with your team

  • You are a T-shaped marketing leader, with a solid understanding of all facets of marketing

  • While you’re creatively inspired, you have an analytical mindset and make marketing decisions based on data

  How we work
  • Empower the success of our customers - Empowering our customers is always placed at the very heart of Cumul.io. Our ability to deliver on our promise will determine the future of our organization.

  • Accomplish daily - We prefer to tackle challenges via small working pieces rather than one “work in progress”. Through incremental learning we accomplish greater, bigger things.

  • Innovate fearlessly - Just because something hasn’t been done doesn’t mean it can’t be. At Cumul.io all teams innovate fearlessly. We aim high and raise the bar every day.

  • Be personal globally - We have an international focus and concern ourselves with the success of our clients across the world. We believe that maintaining transparency and respect is key, which is the secret to making great things happen.

  • As a team with respect to the inidual - At Cumul.io we believe in working together to reach a common vision. We do this while keeping the highest respect for each inidual and their personal situation.

  • Have fun - Yes, we’re professionals who love a good challenge, but we also love to have fun while doing it. We get a kick out of what we do and celebrate our achievements and our failures.