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We Work Remotely 4 months ago
a/b testinganywhere in the worlddigital marketingemail marketing and automationfull-timemarketingsales and marketingsocial media marketing
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We Work Remotely is the largest remote work community in the world. Our mission is to help remote professionals find flexible and meaningful work, and we’re looking for a dynamic Marketing Coordinator to join our team. If you are passionate about remote work and have a knack for crafting engaging content and managing vibrant social media communities, we want to hear from you!

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Job Description:
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As a Marketing Coordinator at We Work Remotely, you will play a crucial role in driving our marketing efforts. Your responsibilities will include creating and designing email journeys, crafting engaging newsletters, managing our social media accounts, and ensuring that our users are well-informed about product releases.

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Key Responsibilities:

Email Marketing:**

  • Design and implement email marketing campaigns and journeys to engage our audience.
  • Create engaging newsletters with a focus on achieving high open rates.
  • Utilize Customer.io to manage and optimize email marketing efforts.

Social Media Management:

  • Manage and grow our social media presence on Facebook, Instagram, LinkedIn, and TikTok.
  • Develop and execute social media strategies to engage our large following.
  • Create and schedule posts using Agorapulse.
  • Monitor and respond to social media interactions to foster community engagement.

Content Creation:

  • Craft engaging content about remote work, including memes, articles, and social media posts.
  • Collaborate with the design team to create visually appealing graphics and marketing materials.

Product Communication:

  • Act as a bridge between our product team and users by communicating product releases and updates.
  • Develop content to explain new features and improvements to our user base.

Ad Management:

  • Plan, execute, and optimize Google and LinkedIn ad campaigns to drive traffic and conversions.
  • Monitor ad performance and adjust strategies to maximize ROI.
  • Conduct A/B testing and analyze metrics to continuously improve ad effectiveness.
  • Collaborate with the marketing team to ensure cohesive messaging across all advertising platforms.

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Requirements:
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  • Proven experience in email marketing with a strong understanding of creating and designing email journeys.
  • Experience in managing and growing large social media accounts.
  • Proficiency in Customer.io and Agorapulse is a plus.
  • Strong content creation skills, with the ability to craft engaging and visually appealing content.
  • Excellent communication and organizational skills.
  • Passion for remote work and the ability to convey this enthusiasm through your marketing efforts.
  • A love for memes and a sense of humor are highly desirable!

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Benefits:
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  • Fully remote position with flexible working hours.
  • Opportunity to work with a passionate and dynamic team.
  • Be part of a company that is revolutionizing the way people work.

If you are a creative, motivated, and experienced marketing professional who thrives in a remote work environment, we would love to hear from you. Apply now to join We Work Remotely and help us connect remote professionals with meaningful work opportunities.