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Venus over 2 years ago
full-timemarketing managerproductproduct marketingremote
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This role will be focused on product marketing for the Venus supply and borrow decentralized application including entirely new offerings, new partnerships and integrations.

Responsibilities

  • Determine product positioning, market segmentation, value proposition, branding for each offering
  • Resourcing: set objectives, create the plan to achieve them and drive recruitment of the marketing team
  • Go-to-market strategy for new offerings and continuous assessment of strategy and performance for existing products
  • Hands-on marketing execution across all activities, communications and operations with, internal and external teams/agencies
  • Measure performance: develop monitoring and analytics for team objectives and initiatives and continuously assess and adjust weekly
  • Generate awareness: coordinate visibility across top tier media, events, speaking engagements
  • Ship content: own the content strategy, shipments and drive thought leadership contribution across teams

Requirements

  • At least 5 years experience in product, product marketing, operations or as a generalist in B2B or B2C digital service
  • Results-driven approach to creating impact and able to cite examples
  • Experience with financial services, crypto or DeFi is an advantage otherwise motivation to quickly and autonomously learn about decentralized finance
  • Ownership mindset: you focus on building and iterating winning value propositions in the market across target segments
  • Mindful to understand the bigger picture and be hands-on and practical
  • Agility to find the determine correct path forward for each product, situation, not only repeat what was done before
  • Experiment and data-driven approach to marketing
  • Location options are London, Dubai, Paris, Singapore or remote; we support relocation

What Venus Offers

  • A unique opportunity to make impact at scale but in a startup environment
  • Work at the forefront of crypto and decentralized finance to bring access to disruptive technologies to new audiences
  • Startup culture: ambitious, informal, non-hierarchical, collaborative and entrepreneurial
  • Competitive salary